Elly Bethune


About Elly ...

Bubbly and full of life, Elly Bethune, owner of Elly’s Couture, lives and breathes fashion. The entrepreneur and fashionista mixes high-end and affordable pieces for Columbia women, a constant inspiration for your wardrobe.

Bethune grew up in Columbia before heading to San Francisco, where she played collegiate tennis and mastered the art of effortless style. She accessorized her collegiate career with a BA in Magazine Journalism and an obvious emphasis in Fashion. After relocating to Columbia, Bethune created Elly’s Couture, a nod to the West Coast style she loves.

The boutique has become the ‘Who What Wear’ of Columbia, providing real style for well-dressed women. The success of Elly’s Couture is a testament not only to the dedication of Bethune, but to the statement-making ensembles that Columbia women vie for in their wardrobes.

Latest Posts By Elly Bethune

Boutique Shopping vs. Corporate Shopping

I always hear people say that they enjoy shopping at a boutique rather than at the mall or a corporate store. They tell me that not only is there better customer service, but you are … READ MORE

Las Vegas Fashion vs. Everywhere Else

I recently got back from one of my girlfriend’s Las Vegas bachelorette party. I was happily surprised that some things never change in Sin City. I have been to Vegas 23 times, so I consider … READ MORE

Make a statement: how to properly accessorize your outfit

“When accessorizing, always take off the last thing you put on.” If you know me, you know that I have some qualms with this famous quote from Coco Chanel. I am always dripping in jewels, trying … READ MORE

Artists Becoming Fashionistas!?!

I like to think, as a buyer picking out every item for Elly’s Couture, I have an eye for art. I can’t draw, paint or even doodle. However, I really enjoy merchandising the new items … READ MORE

Guess Who’s Back? XOXO Betsey Johnson

Most of us in the fashion world know about Betsey Johnson. An amazing designer since the 1960’s, she first started out in the fashion industry designing corset-top dresses and full A-line bottoms. There has been … READ MORE

Independent Fashion Designers vs. The Label

Definition of in-de-pend-ent: The term independent refers to being free from outside control and not depending on another’s authority. It can refer to an independent person or body. Synonyms: free, substantive, self-contained, self-sufficient. Definition of … READ MORE

The Top 5 Fashion Trends of 2013

Goodbye 2012, and hello 2013 fashion! There are many great things about the New Year other than dripping yourself with sequins and drinking champagne to celebrate the years past, new fashion! With new fashion come … READ MORE

Elly’s Favorite Things – Lily & Laura’s Bracelets

If you are one of the few who have not heard of Lily and Laura handmade bracelets from Nepal, you are in for a sweet treat. If you have heard of them, own them, love … READ MORE

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